← Our Work
Vetiva Invest / Financial services

From an IPO launch
to a broader
investment platform.

Technology and marketing leadership across Vetiva Invest’s website and mobile app, beginning with the Dangote Petroleum Refinery & Petrochemicals IPO phase.

Project leadershipTechnology & marketingWeb · iOS · Android
Vetiva Invest app iconVETIVA INVESTA connected investor experience
Vetiva Invest’s current web portal sign-in screen
Vetiva Invest’s published mobile app welcome screen

Current web portal + official mobile app imagery

Organisation
Vetiva
Our role
Project lead
Technology & marketing
Delivery
Website & mobile app
Next phase
Broader investing & trading
In progress
The starting point

A major offer.
A clear digital journey.

Vetiva Invest’s initial public-offer experience provided a route from learning about the Dangote Petroleum Refinery & Petrochemicals IPO to opening an account and completing a subscription.

The project brought together the website and mobile app around that investor journey, with technology and marketing moving towards the same launch.

Our role

Flow Forward led the technology and marketing workstreams for Vetiva Invest’s website and mobile app. Our role connected delivery of the digital experience with how the platform was introduced and communicated to prospective investors.

We worked with Vetiva from the IPO phase, with project leadership spanning the product experience and its market-facing communication.

Inside the mobile experience

From discovery
to subscription.

A closer look at the published app: finding an offer, entering a subscription and receiving payment confirmation.

Official Vetiva Invest app screenshot: Explore the opportunity
01 /

Explore the opportunity

Public offers and key information in one place.

Official Vetiva Invest app screenshot: Make a subscription
02 /

Make a subscription

A guided form for entering subscription details.

Official Vetiva Invest app screenshot: Know what happens next
03 /

Know what happens next

Payment confirmation and a record of the subscription.

Screenshots published by Vetiva on the App Store. Names, amounts and offers shown are part of those product images, not project performance results.

The next chapter

Built to move
beyond one offer.

Following the IPO phase, the project is transitioning towards a broader investment and trading platform, extending the relationship with investors beyond a single public offer.

The public-offer platform is live. The broader investment and trading phase is in progress.

Let’s move forward

Building something
that needs to reach people?

Bring the product challenge. We’ll connect the strategy, delivery and marketing.

Request a Discovery Call